#EVERY DOOR DIRECT MAIL USPS HOW TO#

You can exclude business and pick postal routes based on median age, income, and household size-but that’s about it. After all, the goal is spreading a high volume of mailers over a broad area while keeping costs minimal.ĮDDM’s targeting options are minimal. Saturation campaigns aren’t all about targeting sophistication.

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#EVERY DOOR DIRECT MAIL USPS HOW TO#

Google Ads for Auto Repair – How to Bible.East Coast Media, LLC is an independent provider of print and mailing services that is not associated, sponsored, or otherwise approved by the United States Postal Service® to provide these services. Once completed, we drop them off and the USPS® does the rest.Įvery Door Direct Mail®, EDDM®, Every Door Direct Mail – Retail®, EDDM PLUS™ and USPS® are trademarks of United States Postal Service®. The USPS® requires that EDDM® mailings are bundled in quantities of 50 or 100, so we tray and band them and prepare the necessary paperwork.Įach Post Office that receives your postcards will need paperwork filed and included with the tray so they know what postal route it will deliver to.

With no need for permits or stamps, once we print your postcards, they are ready for final preparation. If would like to see samples or discuss designing a postcard for your EDDM® campaign, reach out today. Keep in mind, the USPS® has strict guidelines for their EDDM mailings so we do recommend using a designer familiar with these specifications.ĮDDM® Postcards can many sizes in between, but the most cost-effective and commonly used sizes by our clients are 6.25″ x 9″ and 6″ x 11″. We can create something from scratch, work with existing art to create something consistent with your other marketing pieces, or print and mail artwork that you provide. Our design team has created hundreds of EDDM® pieces already. You can see before starting exactly how many people residences and businesses would receive your mailing and an estimate of the postage costs. You can filter even further by excluding businesses addresses or PO Boxes. This data can help you to target people who would be most interested in your product or service. If you aren’t familiar with specifics of the area you are considering, the Mapping Tool can also provide estimated demographics which include average age, household income and members of a household. You can select an area of town, even down to individual postal routes to target areas you think may yield better response. The EDDM® Mapping Tool allows you to be more involved in effectively marketing your message to the right audience. You can send a large postcard to every address in an area for much less than the price of a standard postage stamp. Local businesses often prefer EDDM® because you can choose a section of town or even individual mailing routes to target potential customers near your business or in neighborhoods you feel could best benefit from the services you offer.ĮDDM® service offers the benefits of reduced postage with no need for a mailing permit, and focused exposure without the need the added cost of mailing lists and inkjetting/addressing.

The EDDM® Program is an afforable option for targeted local exposure. The USPS® Every Door Direct Mail® Program can benefit any business looking to increase their revenue and gain exposure to a larger audience. What Every Door Direct Mail® (EDDM®) offers your business Get more out of your marketing with the USPS® Every Door Direct Mail®

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